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This
brainchild of Mr. Mohammed Younus Shaikh, the founding president
of ANC, perpetually undergoes innovation through ongoing research
conducted at the company's own laboratory. This, of course,
is apart from the strict quality control measure it has to
go through at every step of production at the ANC's fully
computerised plant, under the supervision of highly qualified
personnel.
It
is not just quality control or the rigid standards of excellence
maintained for the products that keep this Elfy super products
to the top position it enjoys, but also the sheer commitment
and dedication of the team of experts under the able leadership
of the ANC president. ANC's quality policy that "all
employees shall endeavor to provide their customer the best
value in every product that carries the name of Al-Nazeer
Nippon Chemicals" reflects the organisation's vision
and concern to "ensure customer satisfaction: recognizing
that quality is everyone's direct responsibility; workplaces
have a safe and healthy environment; and continuously enhancing
our skills". And its mission statement further fortifies
the organisation's pursuit for excellence: "We are in
the Chemicals business. We believe in total customer satisfaction
by providing absolute quality in our products and services
and value for money. Our employees are continuously trained
for personal development as well as enhancing their professional
skills. We provide clean and healthy environment and encourage
congenial interpersonal communications between peers and subordinates.
We strive to maximise our profits to provide better return
on investments".
ANC's
president, Mr Shaikh, a widely traveled man and a frequent visitor
to the world's leading business centres, has lately introduced
his son, Mr Mohammed Aziz Shaikh, to the company business after
having sent him abroad to gain higher training and know-how
in the field. So the business strengthens with the strengthening
of the familial bond, as Mr Shaikh himself had inherited it
from his forefathers since he was a boy. In the early nineties
he established his own business under the name of Al-Nazeer
Nippon Chemicals.
Mr
Shaikh remains as active as ever behind the growth, innovation
and expansion of this amazing ELFY brand, and with more than
three decades of experience in the business of chemicals he
has been able to sustain the brand's position at the top ever
since.
Elfy,
undoubtedly, is by far the only range of products that has
remained unbeaten in the category of home, automobile and
industrial maintenance in Pakistan ever since it entered the
market. After years of playing the lead now, the ELFY range
of products from AI-Nazeer Nippon Chemicals (ANC) has almost
become an adjective in the adhesive industry, and is presently
in great demand in many countries - including Japan and the
United States of America.
The product is amazing as far as its efficacy is concerned,
and has few parallels in the history of superglue. Just one
drop of the incredible ELFY and it will bond almost any materials
together forever! To quantify for example, the latest in the
line ELFY Super Metal-bonder promises to have a bonding capacity
of 3000 pounds per square inch, and is compatible with wood,
metal and other different surfaces. With more than a dozen
products in the wide range available in the market, there
are many more in the pipeline.
From
household to heavy industrial use, every ELFY product meets
the highest international standards of superior quality. So,
when Al-Nazeer Nippon Chemicals, acquired the ISO 9002 certifications,
there were smiles of confident pride instead of surprise on
the faces of all those associated with the implementation
and maintenance of this certification program, which won the
organization the honour in just four months.
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